Created by Stefanos Karakasis 👉🏼 see here for full portfolio.
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💡 How to use the Templates:
- All text is filler content and fake data. Adjust the info to your product and company’s situation to build talking points that win deals.
- Craft a dedicated talk track c.q. card for each one of your key competitors.
- Build your own ‘landmine questions’ - to sabotage your competition and turn the conversation back towards your solution.
- Use a conversational tone
- Use simple, concise, and targeted language
- Always reference sources and link to proof points as much as possible!
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Battlecards
Approach to Market Card
- Use this card to share with your Sales team.
Company Overview Card
- Use this card to map out all company details of your key competitors.
[Competitor] - SWOT Card
- Use this card to map your strengths against your competitor's weaknesses.
Product Overview Card
- Use this card to map your product against theirs.